Elon Musk led Tesla added approximately $48 billion to its Market Cap in just 7 months as its shares climbed 150 per cent.
The electric car manufacturer added approximately $48 billion to its market cap in just 7 months as its shares climbed 150 per cent.
With this achievement, the Tesla is now worth $28 billion more than General Motors and more than twice of Ford.
After a decade in the market, Tesla ranked as the world’s best-selling plug-in passenger car manufacturer in 2018, both as a brand and by automotive group, with 245,240 units delivered and a market share of 12% of the plug-in segment sales.
The sales of Tesla vehicle in the United States surged by 280% from 48,000 in 2017 to 182,400 in 2018, and globally were up by 138% from 2017.
As of October 2018, Tesla’s sales represented about 20% of the all-electric cars on the world’s roads, according to Navigant Research.
In 2017, the company had a US$52 million marketing budget and used a referral program as well as word of mouth to attract buyers.